Floréac magazine #22 4-2022 : side by side
Discover our latest Floréac magazine full of inspiring themes for the upcoming Christmas period. Plus interviews on working together – shoulder to shoulder – across organisational boundaries.
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Innovating
At Floréac, innovation is deeply rooted within the company. Nothing is taken for granted and there is always room for improvement.
Horticulture
First and foremost, it means a passion for plants. But it is also a passion for our profession. What we do, we do well!
Together
Collaboration forms the humus of our group. On our home soil, but above all in sustainable partnerships with our clients, suppliers, transporters, etc.
Our story
At Floréac, we recognise that although you can go far alone, you can go further in a team. Together with our clients and suppliers, we are writing a single story.
Our services
Floréac wishes to make life easier for garden centres and DIY stores. We will work with you to optimise the commercial and logistical tasks or can even take care of them for you. From purchase and distribution to increasing the visibility of plants in your store, we deliver an all-in-one solution that transcends craftsmanship.
Latest news
Cut flowers and pot plants under one roof: the best of both worlds
Nurseries that grow both cut flowers and green pot plants? There aren’t very many of those at all. ICHTUS Flowers & Plants is one of these rare finds. And we want to know more about that! Co-owner Pieter Lips tells us the ins & outs of two-under-one-roof cultivation.
Nursery De Waele – Wilwoodii embraces sustainable trend
“Every day, we feel the urge to do something new.” Lode De Waele is not resting on his laurels. He represents the fourth generation of growers in his family. What began modestly in 1927 as a classic azalea nursery has today grown into a modern floriculture company with a sales market that extends deep into Europe. And they still have plenty of growth ahead of them.