The bromeliad combines a tropical look with long-lasting ornamental appeal and a surprising amount of variety. Thanks to ongoing breeding programmes, new colours, shapes and compact plant varieties are emerging that align with current interior design trends. From Guzmania and Vriesea to Tillandsia and pineapple plants: each species has its own unique character. Through close collaboration with specialist breeders and growers, Floréac has built up strong expertise and a versatile range that enables retailers to inspire their customers all year round.

Meuleman Flower Nursery has grown from a family-run vegetable business into a versatile nursery with ball chrysanthemums as its solid foundation. Today, Dries Meuleman and Lies Bryon are continuing to build on that story with a broader range, smart digitalisation and targeted investments in efficiency and sustainability. Based in Jabbeke, they combine craftsmanship and flexibility with a single clear ambition: to grow high-quality plants, take as much work off their customers’ hands as possible, and continue to grow alongside strong partners.

At Floréac, Leen Verleyen, as Back Office Manager, ensures structure, clarity and efficient support for purchasing and sales. At home, she channels that same dedication into her passion for bees and biodiversity. With beehives, a varied garden and a focus on spreading out the flowering periods, she creates an environment where pollinators have every opportunity to thrive. Her story shows how small, thoughtful choices can make a tangible contribution to biodiversity — both at home and within our sector.