From Lochristi to Europe: a story of expertise, entrepreneurship and collaboration. For Tournée Provinciale on PlattelandsTV, commissioned by the Province of East Flanders, Agriculture and Rural Development Department, filming took place at Handelskwekerij Frank De Mol-Verlee and Floréac. Discover how local cultivation and international market expertise strengthen each other, and how Floréac connects growers with European retailers. Watch the report and explore the story behind our horticultural sector.

Luc Lamont has been a mainstay at Floréac for almost 40 years. As Team Co-ordinator for Consolidation, he and his team ensure a smooth logistical flow, with a focus on collaboration, planning and responsibility. From his early days in azalea cultivation to his current role, Luc knows the company inside out. He remains active outside work too, with mountain biking, music and family as his main passions. His motto? Don’t make a mountain out of a molehill.